Every startup mistake has already been made.
Learn before you build.
A curated knowledge base of 3,700+ authentic postmortems, bootstrapping chronicles, first-dollar launches, and architectural battles. Unfiltered wisdom from developers who walked the path before you.
Indispensable Masterclasses
Tenured founders and engineers reflect on their defining highs and devastating lows.
“Paras Chopra on bootstrapping Wingify for 15 years to tens of millions in ARR without a dime of venture capital.”
The 12 Startup Life Sagas
Follow iconic developer tools and startups across their entire lifecycle—from the euphoric launch to scaling battles, acquisitions, or postmortems.
RethinkDB
The open-source distributed JSON database that developers loved, but businesses wouldn't buy.
Pebble
The Kickstarter smartwatch pioneer that challenged giants, got acquired, and rose from the dead.
Heroku
The cloud king that invented modern developer experience, lost its soul, and taught a generation of self-hosters.
Indie Hackers
The transparent community that sparked the global Build-in-Public revolution and got acquired by Stripe.
Parse
The backend-as-a-service acquired by Facebook for $85M, suddenly shut down, and revived by open source.
Trello
From Fog Creek internal side experiment to 10M users, viral Kanban adoption, and a $425M acquisition.
DuckDuckGo
The bootstrapped privacy search engine that took on Google from a suburban basement and built a $100M+ business.
Dark Sky
The hyperlocal weather forecasting API indie devs relied on, until Apple bought and closed it.
Keybase
End-to-end cryptography for everyone, building filesystems and chat before joining Zoom.
Pinboard
The anti-venture, paid-only bookmarking service that survived 15 years and swallowed Delicious.
Instapaper
Marco Arment's solo read-it-later craft: sold to Betaworks, sold to Pinterest, and liberated back to independence.
Basecamp & 37signals
The pioneers of profitable bootstrapping, creators of Rails, and advocates for cloud independence.
The Knowledge Vault
Filter by stage, search topics, or sort by votes and discussion depth.