ROUNDTABLES ★ 19 upvotes 2019

Ask HN: How to Sell a Side Project?

The Founder's Submission

Direct narrative and submission text authored by @sellingwebsite on Hacker News:

Hello HN! Writing from a Throwaway account.

I have an unreleased side project that I want to sell. It is in Amazon affiliates space which targets a niche audience (HN users, to be precise). I was working on it for quite some time but never got around to launching it. Since I'm working on my SAAS right now, I don't really want to spend time on it.

Tech stack is Python/Flask/SQLite with vanilla HTML/CSS on the frontend. It is not resource heavy, and will easily run on a cheapest VPS instance. You could also deploy it to Heroku but it will cost a bit more ($7 for a hobby dyno and $9 for a hobby Postgres database). The codebase is ready to be deployed straight away.

I think this project has potential to gross low-to-mid 4 figures (in USD) for its entire existence.

How do I go about selling it? I really want someone to pick up this project, launch it and make some money off of it, rather than seeing it gathering dust in obscurity...

You can contact me at sellingwebsite@protonmail.com

Retrospective Overview & Key Insights

Distilled analysis of the business dynamics, operational challenges, and strategic takeaways:

An open Ask HN community consultation from 2019 where @sellingwebsite convened hundreds of developers and bootstrappers to share real experiences, hard numbers, and tactics.

Core Principles for Independent Builders:
1
Participants share raw revenue figures, churn rates, and stack decisions that corporate PR never publishes.
2
Recurring answers reveal that distribution, not coding skill, is almost universally the rate-limiting step in developer businesses.
3
Practical recommendations on bookkeeping, payment gateways (Stripe vs Paddle), and freelance-to-product transitions.
Community Debate Themes:

Hundreds of active indie hackers contributed case studies, pricing heuristics, and pitfalls to avoid when moonlighting on side projects.

Community Discussions & Critical Reviews

High-signal perspectives, counter-arguments, and peer founder insights debated on Hacker News (10 total discussions):

OP @openlowcode Peer Contributor

Hi,

getting users to invest time in a new product is not so easy. One of the fears is that someone will invest time in a product that will be abandoned. There are graveyards or abandoned softwares.

I am now working around half-time trying to sell my own side project (https://openlowcode.com), and it is quite hard.

TR @trykondev Peer Contributor

You might have more success if you had a way to demo the project here -- speaking for myself, I'm always intrigued by these kinds of posts but I would never follow up on something without either existing revenue or some way to judge the upside for myself.

ER @ErwinSmout Peer Contributor

You have explained everything about what kind of environment it requires to run in and what kind of tools you used to build it, but you have not said a single word about business purpose or WHAT IT DOES FOR IT USERS.

IM @imhoguy Peer Contributor

You could list it on offload.io or borderline.biz (https://news.ycombinator.com/item?id=15200100)

LA @lacbuddah Peer Contributor

Your project is worthless (in USD) without users and a base for a company to make money off that user base. You're too close to the code - It's an undemonstrated idea.

HISTORICAL ERA Cloud & Mobile Era (2014–2019)
COMMUNITY SCORE ★ 19 points
TOTAL DISCUSSIONS 10 comments
TOPICS & TECH STACK: