ROUNDTABLES ★ 70 upvotes 2015

Ask HN: What is your best side project / passive income in 2015?

The Founder's Submission

Direct narrative and submission text authored by @shovel on Hacker News:

Hope it's not too early.

What are you most successful side-projects / passive income sources in 2015.

Retrospective Overview & Key Insights

Distilled analysis of the business dynamics, operational challenges, and strategic takeaways:

An open Ask HN community consultation from 2015 where @shovel convened hundreds of developers and bootstrappers to share real experiences, hard numbers, and tactics.

Core Principles for Independent Builders:
1
Participants share raw revenue figures, churn rates, and stack decisions that corporate PR never publishes.
2
Recurring answers reveal that distribution, not coding skill, is almost universally the rate-limiting step in developer businesses.
3
Practical recommendations on bookkeeping, payment gateways (Stripe vs Paddle), and freelance-to-product transitions.
Community Debate Themes:

Hundreds of active indie hackers contributed case studies, pricing heuristics, and pitfalls to avoid when moonlighting on side projects.

Founder's Discussion Replies (@shovel)

Direct clarifications and follow-up comments shared by the author during the live discussion:

OP @shovel Original Author
2015

What are you most successful side-projects / passive income sources in 2015.

Previous incarnations:

2014 https://news.ycombinator.com/item?id=8107588

2014 https://news.ycombinator.com/item?id=7094402

2013 https://news.ycombinator.com/item?id=6661536

2012 https://news.ycombinator.com/item?id=4639271

EDIT: added whitespace for para.

Community Discussions & Critical Reviews

High-signal perspectives, counter-arguments, and peer founder insights debated on Hacker News (20 total discussions):

DA @dangrossman Peer Contributor

Improvely (https://www.improvely.com) and W3Counter (https://www.w3counter.com) both started as tools for my own use, and are now the passive income I live on. They're both analytics tools -- one's geared towards professionals, and the other to hobbyists. Improvely is purely paid subscriptions, while W3Counter is freemium with some ad revenue.

In the 2012 thread, I had just launched Improvely.

In the 2013 thread, I had hit $10K/month in recurring revenue.

In the 2014 thread, revenue had doubled to around $20K/mo.

Since then, revenue has doubled again, to around $40K/mo.

I still work alone. I took all of August off to visit my girlfriend's extended family in another state and then a beach vacation when we got back. Other than keeping my Surface tablet in my cabin/room in case something were to break that health checks and autoscaling can't fix, and answering a couple customer e-mails before bed each night, everything ran itself just fine.

Another side project that's weirdly taken off is "Improved Contact Form". It's a little one-click-install app for Shopify stores that I threw together for a relative. It adds one of those floating "Contact Us" buttons to each page, that pops up a contact form, along with a dedicated contact page. When someone submits either form, the store owner gets the mail along with a list of all the pages the customer viewed before contacting them and the customer's location (geoip lookup).

I threw it up on their app directory for free, and a year later, I host the contact forms on 10% of their stores, which is ~17K companies or so. I'm going to need to leverage that into something eventually. Maybe a whole suite of one-click-install widgets for shops, like a SumoMe for ecommerce.

TO @tobydownton Peer Contributor

I wrote and published a novel about a game played in virtual reality in the year 2020 (http://www.amazon.com/gp/product/B00ZFF6NVK). It came out three weeks ago and has been providing "holiday money" rather than just "beer money" so far.

My grand vision is to create the game in the book for real, to launch in 2020, just like in the book (more info here: solarversia.com/about/). It's had a great reception so far (I've targeted Ready Player One fans) and I'm in the process of bringing on non-execs to Spiralwerks, the company behind the game (which features heavily in the book), and also talking to agents who might want to represent me for a traditional publishing deal. Meeting my first VC next week.

If it wasn't obvious, I'm hoping for a big wave of publicity when Oculus / Morpheus / HTC Vive et al launch next year.

Oh yeah, my London Live interview where I discuss the big vision: https://www.youtube.com/watch?v=0bo0u3C5D-Y

If you know anyone in VR / publishing, I'd love an intro.... :-)

SW @swissRF Peer Contributor

Quotesy (https://itunes.apple.com/app/id995278698) brings the most memorable quotes from your favorite movies and TV shows to your mobile device. Discover, revisit or save your favorite quotes.

• Features the best curated collection of memorable, funny, awesome, cute, geeky, philosophical quotes from the best movies and TV shows

• Get bored no more, Quotesy brings amazing new content everyday to kill time and cheer you up!

• Like quotes to build your awesome collection to revisit later or share with your friends

• Share quote images and GIFs with friends or quote the text in your Facebook, Twitter, Tumblr, Email, Pinterest, Instagram and even more.

• Download the pics from Quotesy and share the awesomeness with your friends And much much more…

LI @limedaring Peer Contributor

I released a book teaching beginner Django web app development: http://hellowebapp.com

Sure, it was quite a bit of work beforehand, but I've made around $25,000 from it so far, around $13,000 if you don't count the Kickstarter campaign.

The first book working so well is one of the reasons why I'm writing a followup book (which is fundraising on Kickstarter now: https://www.kickstarter.com/projects/1868398473/hello-web-app-intermediate-concepts)

FYI: The best thing I did when releasing a book was to a have a super-tier with screencasts and videos. That one tier provides ~60% of the revenue from the sales of the book.

PA @panorama Peer Contributor

I self-published a guide that helps junior developers dramatically improve their chances of getting hired at startups: https://kokev.in/hired-fast

I'm glad I didn't do it solely for the money, because I think revenues so far works out to something around minimum wage. However, it was a pretty satisfying challenge and I enjoyed every minute of it. I've gotten some great feedback from people who have landed some great jobs, so it provides a sense of fulfillment.

Like many others, I relied a lot on Nathan Barry's Authority (http://nathanbarry.com/authority) to write this ebook, which I'd recommend if you're looking to do the same.

HISTORICAL ERA Cloud & Mobile Era (2014–2019)
COMMUNITY SCORE ★ 70 points
TOTAL DISCUSSIONS 20 comments
TOPICS & TECH STACK: