BOOTSTRAPPING ★ 14 upvotes 2011

Show HN: I launched my first solo side project

The Founder's Submission

Direct narrative and submission text authored by @sdotsen on Hacker News:

Sysadmin is my bread and butter, but I taught myself PHP and have been coding on and off for the past 6 years. I've worked on numerous freelance gigs, but mainly internal apps that I use for my real job. I worked on this project (on and off) for the past year and I'm happy to finally release it to the public.

Even if it doesn't succeed, I'm happy that I was able to "scratch an itch" I've had for the past couple of years. I wanted to make something and prove to myself that I can program. I'm not the greatest, but I'm proud of what I've achieved.

http://www.ikeepm.com

Retrospective Overview & Key Insights

Distilled analysis of the business dynamics, operational challenges, and strategic takeaways:

Published in 2011, this chronicle by @sdotsen details the mechanics of building a profitable, self-funded business without venture backing.

Core Principles for Independent Builders:
1
Charging customers from day one acts as the ultimate filter for building software that solves genuine, high-urgency problems.
2
Keeping fixed overhead low and leveraging lean infrastructure allows founders to stay alive until market tailwinds kick in.
3
Small, repetitive improvements in customer retention and conversion rates yield massive returns over multi-year horizons.
Community Debate Themes:

The community focused on B2B customer acquisition channels, cold email vs SEO distribution, and balancing full-time employment with side-project development.

Founder's Discussion Replies (@sdotsen)

Direct clarifications and follow-up comments shared by the author during the live discussion:

OP @sdotsen Original Author
2011

Link: http://www.ikeepm.com

Community Discussions & Critical Reviews

High-signal perspectives, counter-arguments, and peer founder insights debated on Hacker News (15 total discussions):

RO @RoastBeats Peer Contributor

While I realize it's not a "flashy" project in terms of "look how much fun you can have with this app" or "look how it can streamline your workflow," I like its utility. Every time I look around my condo, I can't help but think "I really need to do a better job of recording my assets in case something happens and I need to file a report with my insurance company. So in that sense, anything that makes it easier for me to do that would come in handy.

But I'm not sure you give that need enough emphasis in your CTA's. I don't really see anything on the homepage (which is where it's going to be most important) about needing to document this stuff for my insurance company. As far as I can tell, that's pretty much the number one reason, right? Perhaps you could even play off the same basic cautionary desires that make us buy insurance in the first place. For example, I know the chances of my condo burning down are incredibly slim, but I still spends hundreds of dollars insuring all my stuff as a "just in case." Why not play on that? Why not have messaging that reminds people that they're doing it for the "just in case"?

You mention you've got a full time job and this is a sort of side project, but you might also consider reaching out to some insurance companies to see if you could get some sort of "Seal of Approval." Right now, I don't know if your product would be an approved means of categorizing assets for my insurance company, but if I saw State Farm's logo (and All-State, or whoever) right there on the homepage, I, as your consumer, would get that immediate warm-fuzzy feeling of being extra secure (even if having those logos come with all sorts of caveats about not guaranteeing claims, necessary comprehensive documentation, etc, etc.)

MD @md1515 Peer Contributor

The problem I see is this: How can anyone prove anything? Will they be entering exact factory numbers etc? I ask because one could easily include a bunch of very expensive laptops with stock photos / photos taken from a friend and then get "robbed" and provide this evidence. This might be the only trouble with attacking the insurance providers (although I could be wrong if there is a way to insure they actually own it).

In any case I wish you the best of luck!

QX @qxb Peer Contributor

Congratulations. I think this is a neat little service. I could certainly see a market outside the domestic one, too. I've worked for small businesses and public sector organisations where maintaining an inventory of office equipment was necessary not just for insurance, but also for funding and auditing purposes.

Best of luck.

MA @mapster Peer Contributor

This is fine. As long as its possible to attach scans of warranties and receipts for insurance claims. Great layout, tho one nitpic: 'Getting started is hard' repelled me. Draw the user in with 'Getting started is easy' or some other attraction.

"A+++ hacker. would buy from again" :)

JA @jamespcole Peer Contributor

Great idea, kind of like home user asset management i guess. I'll definitely be signing up. It's looking pretty polished too.

HISTORICAL ERA Web 2.0 Genesis (2007–2013)
COMMUNITY SCORE ★ 14 points
TOTAL DISCUSSIONS 15 comments
TOPICS & TECH STACK: